Indeed is a job search engine. This means that, similar to Google and other search engines, Indeed organizes job postings depending on how many key terms that applicants use to search for jobs appear in your job title and description.

That’s why your job description is incredibly important. Using keywords in your description to accurately portray your job’s responsibilities, requirements, and benefits will help the right applicants find your job postings.   
 

Here are four main ways to increase your job postings' exposure on the job boards: